Digital marketing: 4 ways to add some sparkle this Christmas

1. Add some festive cheer

Creating bespoke visual content for your email campaigns and social channels will create a buzz, spread joy – and encourage your audience to engage with your brand.

Don’t hold back. It’s time to get as creative as you can. Done well, it’s the perfect opportunity to show some personality while reinforcing your brand values.

Ask us about how we can create animated Christmas scenes, yuletide website messages or holiday emails that are sure to catch the eye.

2. Build excitement and don’t be afraid to SHOUT!

Using socials, emails and websites to shout about the last year is a fantastic way to bolster your Christmas marketing strategy and showcase your business’s achievements.

It strengthens those key relationships and encourages customer loyalty for the upcoming year. It’s also the easy way to build buy-in and excitement for the year ahead.

3. Go green

Christmas e-cards are becoming increasingly popular due to their time, cost and environmental savings. So why not take this a step further and send your customers personalised Christmas e-cards?

They are extremely flexible and can be designed to reflect your brand image and core messages.

4. Showcase your key products

Christmas is also the perfect opportunity to highlight your key products. Spending is undoubtedly going to increase over the next month or so, and it’s important to reach your customers and prospects before your competitors do.

We can help you ensure your website is fully optimised and that you are set up for selling across all the major social platforms. So you won’t be left in the cold this Christmas!