Hi! We're your creative marketing partner
0161 743 0980
Home » Our Work » Federation of Independent Retailers (NFRN)
The Federation of Independent Retailers (NFRN) is one of Europe’s largest membership organisations. Their role is to help their member retailers save money, make money, and make business life easier in an extremely competitive and challenging market.
We have managed the design of their member magazine since March 2020 and were recently tasked with updating the magazine to suit the NFRN’s new style and branding.
Our team of designers produced the new-look Fed in time for issue 21. We made certain that the new colour palette and design principles created a refreshingly sleek look that was consistent with their new branding.
Each issue is themed and packed with useful news, features and offers, driving direct benefits to NFRN members making it easy to quickly access the advice and support they need to build their businesses.
Consistency builds trust and trust, in turn, helps increase brand value. With that trust in place, NFRN will attract more members and keep them for longer.
It has become an increasingly attractive proposition for suppliers looking to boost their brand with independent retailers.
It has also delivered measurable bottom-line benefits to its readers. Industry insights and advice have enabled readers to achieve tangible savings in each issue, while peer-to-peer content has driven significant member engagement.
Understanding the brief While comprehensive in many respects, Polypipe felt its UFH tool was not operating at its full potential. Polypipe came to us with […]
The review Despite PBS’s intimate knowledge of their audience and in-depth audience personas, the commercial construction audience can be a challenging one to access online. […]
Chat with us for 30mins and we’ll recommend a solution that’s right for the challenges you face.
Call us on 0161 743 0980 or book here:
Book NowLearn more >