Rock-solid branding

Your brand is so much deeper than your logo. It’s your business’s DNA. Your ethos. Your reputation. Choose Monitor as your new branding partner and our bespoke support will help you grow in all environments. From your logo and colour palette to a detailed overhaul of all your communications, you’ll get a brand built to last – and a business that thrives.

Key Aspects of Branding

There are three key areas we look at in any branding project…

Start strong, finish well.

Your audience will judge your brand in seconds. Get it wrong, and you’ve lost them. Get it right, and your sales team stays busy. So a strong, identifiable brand is the most important aspect of your business. Whether you’re building a new brand or refining an existing identity, you’ll enjoy world-class design support to express your ethos, values and offering.

Making sense of it all.

Consistency and clarity don’t happen by chance. Strategic positioning, repetition and understanding of your brand helps you stand apart from your competition. Choose Monitor and you’ll discover how to organise your identity, make sense of your offerings and appreciate how each satisfies a different need. So you’ll never feel lost, overwhelmed or unsure again.

A story they won’t forget.

To generate revenue, you first need to generate confidence. When your brand story is successfully brought to life, you’ll capture imaginations at every step of the journey. With our support, you’ll have the creative tools and strategy you need for your business to move forward. You’ll have all the assurance you need – and the results that make your Board celebrate.

Our branding process

Research & Workshops

Kick off with in-depth workshops – with both staff and clientele – and industry research.

Messaging & Concepts

Let’s experiment! With concepts and creative messaging, we’ll present fresh brand ideas.

Brand Finalisation

Developing your favourite concepts and messaging into the conception of your brand. Tah dah!

Brand Guidelines

So that your brand stays consistent, everywhere.

"My experience working with Monitor on the manufactured brick slip campaign was fantastic. From initial campaign concepts to creative ideas we felt that Monitor really understood what we were trying to achieve. I’d like to give a special mention to Rachel and Marcus who really stepped up to ensure that the campaign was delivered on time and to the high standard we expected. This was the first campaign that we worked with Monitor on and due to its success it hasn’t been the last!"

Tom, Marketing Communications Manager, Wienerberger

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