The ROI of good design in B2B (beyond just looking good)
Design is often dismissed as a ‘nice to have’ and a final polish rather than a foundational element. But this mindset is where many B2B...
The Silent Sales Killer: Inconsistent B2B Branding
When it comes to B2B marketing, there’s a silent killer lurking in many strategies. In the world of long buying cycles, where decisions take months...
Magazines & Brochures: A Sure Advantage
In today’s fast-moving digital world, it might be tempting to think that magazines and brochures have lost their place, but they remain powerful, strategic tools....
Hosting an event? Here’s all the assets you need
Planning a successful event is a delicate balance between creativity and logistics. For event management companies and venues, mastering this balance requires not just a...
How to Use Social Media to Boost Event Attendance
Social media has become one of the most powerful tools for promoting events, and for good reason. With billions of people using platforms like Facebook,...
Top Notch Branding: How to Boost Your Business
So you’re looking to boost your business. Whether it’s brand new or has been around for years, the first place to look is your brand....
The power of visual marketing
From ancient cave drawings to today’s immersive augmented reality experiences, the human brain has evolved to process visual information rapidly and efficiently. In a world...
5 measurable impacts your business can make with digital publications
For more than a decade, we’ve used digital publications to help businesses grow and thrive. Today, in a work-from-home environment, their advantages are even more...
What if… your website users were animals!
Understanding how users behave on your website is vital to improving its performance and increasing ROI. We took a walk on the wild side to...
Logos We Love!
What is a logo? A name, initials, personality or a subtle message? Well, as our creative team know, it’s all these things and much more…...
The Importance of Colour in Branding
If you want help with any branding project you may have don’t hesitate to get in touch with us here at Monitor and we would...
Benefits of Illustration in Marketing
Let your pictures do the talking Stock photos struggle to represent your company, because they’re not your company. There are thousands of businesses using stock...
18 ways to build a strong brand
If you are looking to build a brand or even give your existing branding a makeover, don’t hesitate to get in touch and we would...