Blog

Why a product explainer video should be your next marketing investment

You might have spotted that recently, short-form video, animation, and in particular B2B, product explainers have become a fantastic tool for businesses and marketing teams....
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The ROI of Animated Videos: How Animation Boosts Engagement & Conversions

The popularity of animation has been one of the takeaways we’ve had from 2025 as a creative and marketing agency. Although it has always had...
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Seasonal SEO Tips from a Marketing Agency

We all know the importance of SEO, and if you don’t, check this out. This blog explores the importance of seasonal SEO, why it’s something...
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Turning Complexity into Clarity: Designing Websites for SaaS Scale Ups

So, to start, what is a Saas scale-up? It’s a business that has transitioned beyond the initial startup phase and is now focused on rapid...
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Why Most SaaS Websites Fail to Stand Out

Your website is often the first impression your brand makes. Whether a visitor finds you through Google, social media, or word of mouth, their experience...
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Top 10 Web Design Trends for 2025

Welcome back to another Monitor blog post. If you’ve not seen us before, we’re a full-service creative marketing agency that specialises in web design and...
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Email Automation: Monitor’s Expert Advice

Email marketing still remains one of the leading methods for reaching and engaging your audience. Worldwide 4 billion people use email on a daily basis*,...
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The Importance of SEO: Why It’s Essential for Your Online Success

In today’s marketplace, having a beautifully designed website isn’t enough. No matter how great your content, products or services are, if people can’t find you...
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Managing Your Social Content and Key Marketing Dates Calendar

Do you often find yourself looking for social content ideas, getting to each day, and realising you have no content? Not being prepared is not...
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Your Drupal 7 Project Template

Drupal 7 is reaching its end-of-life (EOL) on January 5th 2025, and rebuilding your website in a new CMS can be a daunting project. To...
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Time to say goodbye: Rebuilding your Drupal 7 Site

Drupal 7 is reaching its end-of-life (EOL) on January 5th 2025. While it has served us well for over a decade, security updates and community...
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The Art of Balance: Marketing Automation and Human interaction 

Marketing automation has become a game-changer, freeing up time for strategic thinking while nurturing leads and personalising customer experiences, but not everything deserves an automated...
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Marketing agency answers your burning questions: Social Media Edition

This is the final installment of our burning questions blog series. We are going to be looking at all things social media. We all know...
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Monitor’s guide to email marketing

When developing your marketing strategy, we know there are endless possibilities, and it can be overwhelming to select which strategies are best for your business....
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Do you want to be ranking #1 on Google searches?

SEO or Search Engine Optimisation is the strategic and deliberate decision to align your website with the keywords your ideal audience is using when it...
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