Monitor’s guide to email marketing
When developing your marketing strategy, we know there are endless possibilities, and it can be overwhelming to select which strategies are best for your business....
Spring Cleaning Your Marketing Strategy: Tips For Refreshing Your Approach
Now that we’re into the swing of April, you might be doing a bit of spring cleaning around the office – emptying out drawers, sorting...
Marketing agency answers your burning questions: website edition
Back in January, we posted the first edition of our burning questions series and focused on all things marketing. In this month’s edition, we are...
Changes to B2B Lead Generation In 2024
Now that we are 2 months into 2024, we have gained some insight into the needs and expectations of our clients so far this year....
Marketing agency answers your burning questions
Whether or not you are immersed in the marketing world, there is often confusion surrounding the role of a marketing agency. That’s why we’re here...
30 Years of Monitor: An Interview with Our Founder
The Past, Present and Future of Monitor Creative Monitor Creative was founded upon the principles of teamwork, collaboration, and imaginative thinking. Speaking to our founder,...
Monitor 2023 Wrap-up
It has been a busy year at Monitor and, as 2023 draws to a close, we wanted to take a moment to highlight the success...
Your Secret Weapons for Holiday Marketing Success
The holiday season is a hectic time for both businesses and consumers. As shoppers are actively searching for gifts and are more receptive to marketing...
The power of visual marketing
From ancient cave drawings to today’s immersive augmented reality experiences, the human brain has evolved to process visual information rapidly and efficiently. In a world...
Choosing the right creative marketing agency: 5 top tips
At Monitor Creative, creativity is at the heart of everything we do. As a creative marketing agency with three decades of experience and insight, we’ve...
Top Picks: Marketing Campaigns We Love
In the ever changing world of marketing, some campaigns stand out as shining examples of creativity, strategy and innovation. These campaigns not only capture our...
What is Marketing? 5 Common Misconceptions
Marketing is a key aspect to the growth and success of any business. An effective marketing strategy helps to increase revenue, raise brand awareness and...
Do you want to be ranking #1 on Google searches?
SEO or Search Engine Optimisation is the strategic and deliberate decision to align your website with the keywords your ideal audience is using when it...
Pay-per-click (PPC) lead generation that actually works
Unfortunately, PPC campaigns not doing what they’re supposed to do is a chronic issue in B2B digital marketing. Or it is, at least, among those...