Blog

Turning Complexity into Clarity: Designing Websites for SaaS Scale Ups

So, to start, what is a Saas scale-up? It’s a business that has transitioned beyond the initial startup phase and is now focused on rapid...
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Why Most SaaS Websites Fail to Stand Out

Your website is often the first impression your brand makes. Whether a visitor finds you through Google, social media, or word of mouth, their experience...
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Top 10 Web Design Trends for 2025

Welcome back to another Monitor blog post. If you’ve not seen us before, we’re a full-service creative marketing agency that specialises in web design and...
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Why Member Engagement Drops – and 5 Proven Ways to Bring It Back

When members feel actively involved and connected, they’re more likely to renew, advocate for your organisation, and encourage others to join. On the flip side,...
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Magazines & Brochures: A Sure Advantage

In today’s fast-moving digital world, it might be tempting to think that magazines and brochures have lost their place, but they remain powerful, strategic tools....
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Staying Strong in Uncertain Times: What Global Economic Shifts Mean for UK Businesses and How We Can Help

As a B2B marketing agency deeply rooted in UK industry, we understand how unsettling economic uncertainty can be. With global markets facing ongoing disruption—from shifting...
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Marketing for SMEs vs. Large Organisations: How Smaller Businesses Can Win with the Right Strategy

Marketing for small and medium-sized enterprises (SMEs) can often feel overwhelming. It’s easy to feel disheartened by large-scale campaigns, and the seemingly endless budgets of...
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Monitor Creative: How we’re supporting SME’s

Calling all small and medium businesses across the UK. We’re here to support you, and we know your business well! Small and medium-sized enterprises (SMEs)...
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Monitor’s Blueprint for a Successful Business in 2025

If you’ve not met us before, we’re Monitor, a creative marketing agency based in the North West near Manchester. We specialise in design, using everything...
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Hosting an event? Here’s all the assets you need

Planning a successful event is a delicate balance between creativity and logistics. For event management companies and venues, mastering this balance requires not just a...
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How to Use Social Media to Boost Event Attendance

Social media has become one of the most powerful tools for promoting events, and for good reason. With billions of people using platforms like Facebook,...
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Email Automation: Monitor’s Expert Advice

Email marketing still remains one of the leading methods for reaching and engaging your audience. Worldwide 4 billion people use email on a daily basis*,...
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How Membership Organisations can effectively engage their members

In 2023, a significant 49%* of associations reported an increase in membership. This is a promising prospect for membership organisations. But how did they do...
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Your Essential B2B Christmas Marketing Checklist

For B2B companies, Christmas isn’t just about new campaigns and boosting sales. It’s an opportunity to strengthen relationships, engage clients, and boost business going into...
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Your Top Questions About B2B Marketing Answered

As the festive season approaches, we often receive a wave of emails and quotations from our clients and connections looking to enhance their Christmas marketing...
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